Muzeum is a customizable audio guide for museums, galleries, and private exhibitions. It allows artists to tell the story behind their art. Any visitor can scan the QR code using their own mobile device. Yeah, we know, it’s pretty nifty.

We designed every touchpoint, to meld the intersection of technology and art. The app allows the voices of artists to speak beyond the frames, to expand on their vision. That’s why the logo and typography are constantly mutating. The color palette reminds us of ancient museum exhibits. Modernism collides with an iconic cave painting style to form expressive illustrations. Muzeum’s aesthetic is about the contemporary and ancient worlds growing together.
︎ STRATEGY
︎ IDENTITY
︎ ILLUSTRATION
︎ UI/UX








Client: Muzeum
Creative direction and Brand identity: Anastasiia Shcherban
UI/UX: Victoria Shponka

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