Emote is a web application that helps companies support the mental health of employees. It uses simple questions and delicate visuals to detect if a person feels depressed or harassed.

The logo unites the spectrum of our emotions. Hand-drawn illustrations offer a human touch. They support each scenario in the app and reflect the current mood of the respondent. The identity aims to make Emote a safe place to trust your emotions with.

Emotions create contrast: you have to be soft enough to not be embarrassed by the feelings you have, but also you have to be strong enough to tell how you feel.
This identity was created to make people feel safe and understood. each element is built using the principle of contrast: from logo to typography layout.

Client: Emote App
Design and Illustration: Olya Dyatlova
Creative Direction and Art Direction: Anastasiia Shcherban